The Pet Trade Federation (PIF) has joined the Pet & Equine Insurance coverage Affiliation (PEIA), with PEIA additionally changing into a member of PIF, strengthening collaboration between pet companies and the insurance coverage sector at a time of accelerating give attention to animal welfare, affordability and threat administration.
PIF represents pet-related companies throughout pet companies, pet retail, manufacturing, pet grooming and boarding. PIF believes that pet insurance coverage performs an essential position in supporting animal welfare and accountable pet possession and that nearer dialogue between insurers and the broader pet trade is more and more essential as pressures on prices and expectations of pet well being proceed to develop.
By way of its membership, PIF is nicely positioned to share sensible perception into how pet house owners work together with companies at key determination factors and to assist enhance communication round threat, care and the worth of insurance coverage. PIF additionally has a robust observe document in growing codes of observe and sector steerage and in working collaboratively with veterinary and welfare organisations by way of teams such because the Canine and Feline Sector Group and the All-Celebration Parliamentary Group for Animal Welfare.
Commenting on the announcement, Nigel Baker, PIF CEO, stated: “Pet insurance coverage is an important a part of the broader pet care panorama. This mutual membership displays a shared dedication to a greater understanding between insurers and the pet trade. We’re eager to work intently with PEIA and its members, share perception from our members and help clearer communication with pet house owners round welfare, accountability and threat.”
Sharon Brown, PEIA CEO stated: “I’m thrilled to welcome PIF into the PEIA group and to hitch PIF in return. All of us need the identical factor: higher outcomes for pets and the individuals who love them. The extra we work collectively throughout the ecosystem, the better it turns into to lift requirements, enhance understanding of threat and care, and assist pet house owners make knowledgeable selections about insurance coverage that help welfare and long-term sustainability.”
