Brittany Hudson, a digital advertising skilled and content material creator dwelling in Cincinnati, first began creating content material the best way plenty of canine individuals in all probability do – by turning into utterly satisfied that her canine was the funniest, most fascinating creature on the web.
In her protection, Elmer made a really robust case…
It All Began With Elmer
Elmer is a nine-year-old American Basset Hound with the soul of a retired man who has seen an excessive amount of, eaten too properly, and would like a slower tempo of life with few calls for. We introduced him residence from Kentucky when he was simply seven weeks outdated, all ears, paws, and angle. Whilst a pet, he had a sure presence about him.
Some canine wish to please you.
Elmer needs to grasp why you’re asking.
He grew to become a part of my life first, after which slowly and naturally, a part of my on-line presence. I began sharing as a result of he made me snigger. The best way he checked out me, the best way he may flip a easy stroll right into a dramatic negotiation; all of it felt too good to not share. And for all that cussed character, he’s additionally extremely affectionate and the type of canine who at all times needs to be close by. What started as little moments for family and friends became a a lot larger group of people that understood the very particular pleasure of a cussed, expressive, deeply lovable basset hound.
Then got here Ernest.
Each Act Wants A Bit Of Comedian Aid
Ernest is a two-year-old European Basset Hound, additionally from Kentucky, and he introduced a really completely different vitality into the home. The place Elmer is considerate, cussed, and suspicious of change, Ernest is nice, goofy, keen, and at all times prepared to show a quiet second into an incident. He’s completely satisfied that Elmer exists primarily for his leisure, which has made them the comedy duo I by no means meant to provide. Ernest adores Elmer, which is each touching and, from Elmer’s perspective, deeply unlucky.
Their contrasting personalities are what make the content material work. I’m not likely creating a sophisticated model of pet life. I’m sharing the comedy of dwelling with two long-bodied, short-legged, big-eared canine who’ve very robust opinions and little or no urgency. My content material is heat, foolish, Cincinnati-based basset life, with Elmer because the beloved authentic character and Ernest because the lovable chaos that retains everybody, particularly Elmer, on their toes.

Transferring Via Life at Basset Velocity
A typical day with them is a mixture of routine, negotiation, and theatrical struggling. Meals which might be handled like sacred occasions, walks that will or could not meet Elmer’s requirements, naps that require the proper location, and moments the place Ernest tries very arduous to persuade Elmer that brotherhood ought to contain extra wrestling.
Often, we additionally volunteer at native bookstores for kids’s story time, which is likely one of the sweetest issues we get to do collectively. Basset Hounds are naturally funny-looking, in the very best approach, however additionally they have a peaceful, mild presence that children appear to like. There’s something particular about watching kids gentle up round them, particularly when Elmer and Ernest are merely being themselves.
Having pets has taught me that love is usually discovered within the mundane; the repetitive, unglamorous elements of life. It’s within the early mornings, the muddy paws, the vet appointments, the sluggish walks, the lint rollers, and the thousand small routines that develop into the form of your day. It is usually in the best way they make a home really feel alive. Elmer and Ernest have taught me to decelerate, snigger extra, and perceive that typically the very best a part of the day is simply sitting subsequent to somebody who loves you, even when that somebody is loud night breathing loudly and taking on a lot of the sofa.
The Significance of Being Ernest…and Elmer!
For anybody who needs to start out creating pet content material, my recommendation is straightforward: begin with what’s actual. The web doesn’t want one other good canine; it wants your canine, with their bizarre habits, humorous routines, and little quirks. Put up usually, keep constant, and take note of what feels pure for each you and your pet. The perfect content material normally comes from the moments you may by no means have deliberate.
Folks don’t at all times see what goes on behind the scenes. They see the humorous reel or cute photograph, not the 47 unusable clips, deal with negotiations, fur on all the things, or the star of the video immediately deciding he’s not . With Elmer particularly, content material is on his phrases. He isn’t an actor. He’s a basset hound with boundaries, however I feel that’s a part of why individuals join with him. He’s genuine as a result of he couldn’t be anything.
The group that has grown round Elmer and Ernest has been probably the most surprising joys of sharing them on-line. It’s full of people that love canine, perceive basset hound habits, and discover consolation within the little moments. Some observe as a result of they’ve bassets of their very own, some grew up with one, and a few say Elmer reminds them of a canine they cherished and miss. These messages stick with me as a result of they present how a lot connection can come from one thing so simple as a foolish video of your canine being dramatic, cussed, or sleepy. Pet content material can appear gentle, and infrequently it’s, however it might additionally create an actual group the place individuals share recollections, grief, recommendation, laughter, and encouragement. Elmer and Ernest could be the purpose individuals present up, however the group is what makes it significant.

Sharing the Pleasure and Spreading the Love
Elmer and Ernest have introduced humor, connection, routine, goal, and a lot of canine hair into my life. They’ve made abnormal days really feel funnier and arduous days really feel softer. What began as sharing a number of moments of 1 very expressive basset hound has became a narrative about two canine, a group of people that love them, and the enjoyment of letting pets be precisely who they’re.
Readers can observe together with Elmer and Ernest on Instagram and TikTok at @elmer_the_basset, and on Fb at @elmerthebassethound, the place Elmer continues to function the dignified star of the present, and Ernest continues to do his perfect to destroy that dignity.
